Toyota has kicked off the festive season with the launch of the Urban Cruiser Hyryder Festival Limited Edition. This edition is offered in both hybrid and non-hybrid versions, exclusive to the G and V variants. The special edition will be available until October 31, 2024. Last month, Toyota sold 5,385 units of the SUV, marking a 42 percent increase compared to September 2023. The company aims to enhance the H=yryder’s sales during the festive period with this new limited edition.
Following Maruti’s suit by launching the Grand Vitara Dominion Edition, Toyota has introduced the Hyryder Festival Limited Edition. The new SUV trim is packed with accessories kit worth Rs 50,817 and includes 13 cosmetic enhancements to enhance the exterior look and the cabin. This package is only available in the mid-level G and top-of-the-line V versions for Neo Drive and hybrid Hyryder. The special edition’s G variant comes with features like a panoramic sunroof, heads-up display, wireless charging, ambient lighting, a 6-speaker Arkamys sound system, a 9-inch touchscreen, and six airbags. The V trim features leatherette seats, a leather-wrapped steering wheel, drive modes, a 360-degree camera, hill descent control, and a tyre pressure monitoring system.
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The Exterior Chrome and Ornamental Accessories package includes a mudflap, door visor, new front and rear bumper chrome inserts, head light chrome garnish, new hood emblem, additional body cladding and chrome finish fender, rear door lid and door handles. The interior kit gets new 3D floormat, leg room lamp, and dash cam.
The strong hybrid version of the SUV uses a 1.5L K15C mild hybrid engine, produces 103bhp of power and 137Nm of torque, available with both a 5-speed manual and a 6-speed automatic transmission. The hybrid setup, powered by Toyota’s 1.5L TNGA Atkinson Cycle, produces 92bhp of power and 122Nm of torque. The Toyota Urban Cruiser Hyryder price ranges between Rs 11.14 lakh to Rs 20.19 lakh in Delhi, and is available in four broad trims: E, S, G and V. It rivals Hyundai Creta, Maruti Grand Vitara, Kia Seltos, Honda Elevate in the market. The Hyryder Festival Limited Edition is also attractive as it provides value-added services such as extended warranty and Toyota Genuine Accessories, focusing on affordability and flexibility that will be beneficial to the customers.
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