Explosion Of Barriers: How Pushpa Became A National Phenomenon?
Pushpa The Rule, the second part of Allu Arjun’s iconic Pushpa The Rise, is all around in the national and international headlines because of the first part’s wave that swept across the country with a tsunami effect. More than just a movie made in Telugu, the Pushpa became a pan-Indian phenomenon with a sudden explosion. The movie’s song ‘Srivalli’ also turned into a pop cultural phenomenon in the country and beyond, even to the surprise of the composer and singer of the iconic song.
A perfect blend of mass masala, and emotions, Pushpa’s appeal to the audience found greater resonance, despite the hero being not typical and instead gritty, earthy with messy hair but full of attitude along with the iconic shoulder flick. Allu Arjun’s transformation into Pushpa Raj created a monster brand, falling the filmgoers in love with the character and not to forget due to the stunning cinematography and visual impact.
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Dialogues such as ‘I will not bow down bastard’ conveyed the rage and subsequent courage of the hero. The film as a one man show made Allu Arjun, a less known face for people from the Northern India, a pan-Indian hero being a fuel of the Pushpa The Rise. The film projected the star known for romantic movies, shedding all his usual chocolate boy image, delivering iconic performance in sync with the character’s wildness. The impact has been reflected by the recreation of the scenes through the reels, memes and dance across online.
Several factors including the rustic settings, the perfect dubbing in Hindi and other regional languages and the characters that the majority of Indians can connect broke the barriers and found place, with its spectacular row sequences.
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However, the fire which was kindled by the Pushpa first part has been made into a wildfire with the release of the Pushpa The Rule, as per the initial feedbacks by the film reviewers. The pan-Indian appeal of the Pushpa 1 had given enormous hype to the second party, crossing Rs 100 crore in advance booking.
