
UAE's Emirates Wins ‘Best Airline Worldwide’ At 2025 BTME Awards (image-instagram/emirates)
Airline Emirates, flag carrier of the United Arab Emirates (UAE), has been named as the ‘Best Airline Worldwide’ for the twelfth consecutive year. The airline secured three awards: Best First Class, Best Premium Economy Class, and Best Airport Lounge in the Middle East at the 2025 Business Traveller Middle East (BTME) Awards.
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According to a statement from the airline, the multifaceted win represents the airline’s “continuous investment to evolve what is already an exceptional experience onboard and on the ground across all classes.” Adil Al Ghaith, Senior Vice President Commercial Operations, Centre, and Dr. Nejib Ben Khedher, Divisional Senior Vice President of Skywards, accepted the award on behalf of the airline.
According to Brand Finance, the airline’s brand value rose to $8.4 billion in 2024, making it one among the top five most valuable airline brands globally and the most valuable airline brand outside the US. And the award has come amid the airline’s ongoing cabin retrofit programme launched in 2022, which aims to upgrade 219 aircraft. As of this month, 51 aircraft have been fully refurbished. Moreover, the airline has also received its first Airbus A350, equipped with next-generation onboard products, with plans to serve over 70 cities with upgraded aircraft by year-end.
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The airline’s Premium Economy Class, which was introduced in 2022, and its First Class offering helped them secure industry recognition. Emirates’ airport lounge services in Dubai, featuring à la carte dining, spa services, and retail experiences, were also yet another feature which contributed to its win.
Meanwhile, FlyDubai was named as the “Airline with the Best Connectivity in the Middle East” at the 2025 Business Traveller Middle East (BTME) Awards.