Aprilia Tuareg 660 vs. Honda Transalp: Exploring The Price DivideAprilia, known for its performance-oriented offerings, made its mark in India with the SR 150 scooter. However, enthusiasts awaited the arrival of the brand’s flagship, the RSV4. Catering to the growing middleweight segment, Aprilia introduced the RS660, Tuono 660, and the spotlight-stealer, the Tuareg 660.
The hefty price tag of the Tuareg 660 raises eyebrows, but various factors shed light on its premium. Being a direct import sold as a completely built unit (CBU) in India, it attracts 50% duties, profits, and dealer benefits. Additionally, manufacturing in Italy adds to the expense.
Despite the cost, the Tuareg 660 boasts top-of-the-line components like fully adjustable Kayaba suspension, Brembo brakes, and spoked tubeless wheels. Moreover, it offers a comprehensive suite of electronic aids, including ride modes and traction control.
Comparing it with its Indian counterpart, the Honda Transalp, priced at Rs 11 lakh, reveals the Tuareg’s added value. The Transalp lacks adjustable suspension, cruise control, and switchable engine maps. Aprilia’s flagship adventure motorcycle stands out, unencumbered by concerns about cannibalizing sales of larger models.
Ultimately, the decision boils down to personal preference and willingness to pay the Tuareg’s premium price. While the Tuareg offers a compelling package, alternatives like the Triumph Tiger 900 Rally Pro present strong contenders in the adventure motorcycle segment.
Aprilia’s foray into the Indian market with the Tuareg 660 epitomizes the brand’s pursuit of excellence and innovation in the adventure motorcycle segment. While the premium price tag may initially raise eyebrows, it’s justified by the motorcycle’s top-tier components, advanced technology, and uncompromising performance. The Tuareg’s arrival fills a void in the market for enthusiasts seeking a high-performance adventure bike that doesn’t compromise on quality or features.
Despite facing competition from established players like the Honda Transalp and Triumph Tiger 900 Rally Pro, the Tuareg distinguishes itself with its Italian craftsmanship, European elegance, and cutting-edge design. Moreover, Aprilia’s strategic partnership with KAW Veloce Motors ensures a robust sales and distribution network, enhancing accessibility for customers across the country.
Ultimately, the decision to invest in the Tuareg 660 boils down to personal preference and the value riders place on premium features and performance. As Aprilia continues to expand its presence in India’s motorcycle landscape, the Tuareg sets a new standard for adventure motorcycles, catering to the discerning tastes of enthusiasts and reaffirming Aprilia’s position as a leader in the global two-wheeler industry.