Disney+ Hotstar Teams Up With Vidyut Jammwal And Bhuvan Bam For Marvel Film.
Disney+ Hotstar has teamed up with Bollywood star Vidyut Jammwal and YouTube sensation Bhuvan Bam to promote the Marvel Studios’ blockbuster “Deadpool & Wolverine” in India. The film is now available on the platform in Hindi, Tamil, Telugu, and English.
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Vidyut Jammwal who is known for his action-packed films is thrilled about the movie’s OTT debut. “I love action films, and now I talk as an action fan not an action star, Deadpool & Wolverine is a wild ride! The action, stunts, and bromance between Ryan Reynolds and Hugh Jackman are pure magic,” he said during the promotion.
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Bhuvan Bam brought his signature humour to the campaign that created quirky videos that infused a local flavour into the film’s chaos. “Ryan Reynolds’ wit and timing are unbeatable! Watching him as Deadpool with Wolverine’s intensity is insane. This film has everything – action, comedy, and camaraderie,” Bam exclaimed.
Make some noise for the Videsi boys!
Desi masale aur Videsi dhamake ka superhit combo aa gaya hai! 💥 🧨 ⚔️☠️#DeadpoolAndWolverine Now Streaming on #DisneyPlusHotstar in Hindi, English, Tamil & Telugu. pic.twitter.com/cLeUWk8ykS
— Disney+ Hotstar (@DisneyPlusHS) November 12, 2024
Disney+ Hotstar has Partnered with PhonePe, Snapchat and MCanvas for interactive experiences to amplify the reach of “Deadpool & Wolverine” OTT launch. For maximum visibility to a diverse audience, the team has catered from animated Deadpool & Wolverine content on PhonePe to custom Snapchat lenses that will allow users to immerse in the Marvel universe.
