Noida Company Publishes Racist Job Notification: “South Indians Are Not Allowed”
New Delhi: A job posting by a Noida-based consulting firm has sparked widespread outrage for its discriminatory and racist content, explicitly stating that South Indian candidates were not eligible for the position. The controversial listing, which appeared on LinkedIn, was for a Data Analyst role requiring over four years of experience, collaboration with stakeholders, and delivering high-quality data solutions. However, it concluded with the shocking line: “South Indian candidates are not eligible for this position.”
The job post quickly went viral after being shared on social media, prompting a wave of criticism. A user on platform X captioned it, “South Indians are not allowed to apply for a job,” capturing public anger.
The post has reignited debates about regional bias and discrimination in hiring practices. Outraged users labelled the statement as unacceptable and racist. One commenter demanded action, saying, “Disgusting. Report it.” Another user speculated that the exclusion was due to the role’s Hindi language requirement, suggesting that South Indian candidates might have been unfairly stereotyped. He wrote, “The job demands communication in Hindi, but still, such language is unacceptable. Many South Indians can speak and write Hindi well.”
Several others highlighted that many South Indians, especially from Kerala, are proficient in Hindi due to their education systems. One user commented, “This is wrong. Many South Indians, particularly from Kerala, speak and write excellent Hindi.”
South Indians are not allowed to apply for a job! pic.twitter.com/hTYVKkGPbs
— kannada yapper (@gotttillaa) December 13, 2024
The controversy drew attention to deeper issues of bias in the job market. Another outraged user remarked, “If the same thing happened in Bengaluru, the media would explode with outrage.” Others expressed frustration over unfair regional stereotypes, noting that South Indians often move across states or abroad for jobs but face discrimination in return.
The post further fuelled reactions condemning the blatant exclusion. A user wrote, “How is knowing Hindi relevant for a Data Analyst role?” Another added, “What happens if Bengaluru, Chennai, or Hyderabad start similar practices?”
While some speculated that the listing could be an error or prank, the prevailing sentiment remained one of anger. Critics accused the company of perpetuating regional discrimination and called for accountability.
The incident has reignited calls for inclusive hiring practices and greater sensitivity in recruitment language, underscoring the need to address regional biases in India’s job market.
