Toyota, a major player in the automotive industry, has emphasized the importance of adopting a multi-pathway approach to green technologies in India to achieve carbon neutrality goals. According to Pras Ganesh, Co-Executive Vice President at Toyota Daihatsu Engineering and Manufacturing, the diverse and vast nature of India requires various technology solutions at different price points to cater to the unique needs of customers and reduce carbon footprints effectively.
Ganesh highlighted the need to treat all technologies fairly, including hybrid and battery electric technologies, to achieve carbon reduction goals. He mentioned that India, being a large market, can utilize multiple solutions, and the focus should be on letting customers decide which technology suits them best. Toyota believes in providing diverse solutions that work for different customer segments to achieve mobility for all.
Despite the government”s preference for battery electric vehicles (BEVs) over hybrid cars in terms of taxation, Toyota advocates for customer choice. Currently, the tax incidence on hybrid vehicles in India is 43%, while BEVs attract a tax of about 5%.
Ganesh emphasized the importance of offering different solutions that work for people and align with carbon neutrality objectives. He acknowledged the government”s support for various green technologies, including BEVs, hybrid electric vehicles, and ethanol and biofuel blending.
Toyota is committed to offering a range of clean energy technology choices, such as hybrid, electric vehicles, fuel-cell electric, and flex-fuel vehicles. The company believes in a multi-pathway approach tailored to the specific needs of customers and regions. Toyota plans to introduce new models designed for lower-income customers, ensuring greater customizability and catering to diverse customer segments in the region. Overall, Toyota aims to contribute to a sustainable mobility ecosystem in India and other Asian markets.
Toyota”s emphasis on a multi-pathway approach to green technologies in India reflects a pragmatic strategy to address the diverse needs of customers while working towards carbon neutrality. By advocating for fair treatment of various technologies, including hybrids and battery electric vehicles, Toyota aligns itself with the idea of customer choice in the evolving automotive landscape. Despite the current taxation dynamics favoring BEVs, the company underscores the importance of offering different solutions to cater to a wide range of consumers. Toyota”s commitment to providing clean energy technology choices and its plans to introduce models for lower-income customers demonstrate a holistic approach to sustainable mobility, contributing to India”s and other Asian markets” environmental goals.