As the trends of social media rule the world, where the highest number of followers matters along with the creative posts that users upload. Have you ever wondered about the most influential people on social media in India? Well, here’s the list.
India’s most-renowned celebrities hail primarily from two sectors: Bollywood and cricket. Both industries drive Indian fans into a frenzy. And the top ten most followed Instagram accounts in India are all held by Bollywood personalities and cricketers. So check out the most influential Indian personalities on Instagram here.
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Cricketer Virat Kohli ranks at the top with most number of followers on Instagram as the cricketer has about 270 million followers on his page. Kohli also happens to be the most-followed cricketer across the world on the same platform. Brand endorsements, including those from Puma, Audi, and MRF, generate a significant chunk of his net worth.
Priyanka Chopra is the most-followed Indian actor on Instagram with 91.7 million followers. Priyanka has endorsed brands like Pantene, has launched her hair care brand called Anomaly, and even had a short career in music with Universal Music Group. The international star works both in Bollywood and Hollywood, generating a huge number of fans across the globe.
PM Narendra Modi is one of the most influential political leaders around the world with a career that spans decades. He has around 91.3 million followers.
Shraddha Kapoor, along with being a beloved actress in the Hindi film industry, has 90.5 million followers. Shraddha endorses brands such as MyGlamm, AJIO, Power Gummies, Clovia, and more.
Alia Bhatt has a following range of around 85 million on Instagram. Alia has ventured into film production, her business endeavor called Ed-a-Mamma, and has invested in brands like Nykaa, and Phool.Co, and Style Cracker.
Katrina Kaif, the Bollywood actress, has around 80.3 million followers. Brands endorsed by Katrina include Lenskart, Kalyan Jewelers, and Reebok. Kay Beauty is a joint venture between the actress and Nykaa that combines high glamour and skincare products.
Deepika Padukone is currently one of the highest-paid actresses in India with 79.7 million followers and has 70+ brand endorsements, including Louis Vuitton, Jio, Adidas, and more. Her most recent business ventures include her self-care brand 82°E, pronounced Eighty-two East.
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Neha Kakkar is one of the most in-demand playback singers in Bollywood. At the moment, she has around 78.7 million followers, having delivered back-to-back hits in the past few years. She is part of the reality show Indian Idol—first as a contestant and then as a judge.
Urvashi Rautela is another Indian actress with a massive fan following on Instagram with 73.2 million followers. Notably, she’s also the youngest on our list of the top 10 most-followed Instagram accounts in India.
Jacqueline Fernandez, who earned a name for herself as a Bollywood actress, has 70.2 million followers on Instagram. She focuses on animal-friendly products and services to endorse, and her brand endorsements include Lux Cozi, Colombo Jewellery Stores, and more.